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Google Analytics Excel Export – Not Quite Ready for PrimeTime

Google Analytics Excel Export – Not Quite Ready for PrimeTime

January 14, 2013 · by David Pavlicko · in Search Marketing

The Google Analytics team finally added an ‘export as xlsx’ option to the list of exportable formats, but don’t get too excited. As you can see below, the ecommerce reporting numbers don’t quite translate correctly. Either that, or we’re having…

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bummer.

Can YaCy Compete Against Google?

December 20, 2011 · by David Pavlicko · in Search Marketing

You’ve heard about Yacy – the new peer to peer search engine, right? In a nutshell, they believe that Google (and bing and yahoo – to a lesser extent) have become the ‘gatekeepers’ of information on the internet, allowing access…

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Use Psychological Motivators in Your Web Copy

December 13, 2011 · by David Pavlicko · in Search Marketing

You’ve just spent the last 2 hours reworking the content for a client’s landing page to help improve the desired conversion. Unfortunately, you’ll be re-writing it again in just a few minutes after you realize you’ve forgotten to employ these…

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